Halloween is coming! Be a small business owner, it may be that you are really headache to think about what are good ideas to attract customers in this coming Halloween. Don’t worry, this blog will appeal you some tips and helpful tricks to decorate your business, prevent the boring things.
Create Halloween Contest with costume, pumpkin
Halloween is a time when a lot of people like to get creative by making their own costumes, decorating pumpkins, and even making spooky looking food. So one idea for marketing at Halloween might be to encourage customers to show off some holiday themed creative projects. Host a contest for costume makers, pumpkin carvers or chefs. You can hold your contest in person to bring people into your location. Or you could have customers submit photos of their creations online or via social media. It’s a bonus if any of your products could be used in any of those creative projects.
Feature Your Products in Halloween Themed Projects
Your products will be more attractive in this event if they are decorated with trending social. You can wear switch hat with clothes items, add carving pumpkin in your vegetable shop, or even design new menu in Halloween way.
Have Fun with Hashtags
Adding hashtag will help customers remember you easily: one hashtag related to your brand and trending event will be a good free marketing idea. Don’t forget to share creations or show off on platforms like Twitter, Instagram and any social networks.
Decorate Your Store or Restaurant
Never underestimate the power of some festive decorations. If you have a store, restaurant or other business that people can physically visit, add some spooky or fall themed touches. They can draw customers inside or show off your products in a fun new way.
Create a Spooky Video
Video can be an effective way to communicate your brand’s message online. And Halloween offers you the opportunity to get spooky (or silly spooky) in order to grab people’s attention.
Team Up with Other Local Businesses for Special Events
Lots of communities and downtown areas host special Halloween celebrations for families and local residents. Take advantage of these events by offering sales or special promotions, or even just having the best decorations and costumes on the block. And if your city doesn’t already offer an event like this, consider teaming up with some other businesses in the area and starting one.
Throw a Party
A party offers a great incentive for customers to visit your business. You can allow people to enjoy your spooky décor and themed food or drink while offering some sales or other promotions.
Give Away Branded Treats
Trick-or-treating is one of the most popular Halloween traditions. Your business should take part by offering some candy or other goodies to kids in costume. You can even get candy wrappers or small tokens printed with your logo.
And you don’t have to just pass out candy at your own location. Leading up to Halloween, you can go to other local businesses in the area and offer them some of your branded treats to hand out or offer at their reception area or checkout.
Team Up with Fall Themed Attractions
Fall is a popular time for people to visit attractions like apple orchards and cider mills. So you can connect with one of those attractions in your area and offer a discounted ticket or other promotion when customers shop with you. It could lead to new business for both of you.
Add Halloween Elements to Your Branding
One of the simplest ways to get your business in on the Halloween fun is to just incorporate popular Halloween symbols into your branding. Even a little jack-o-lantern or Frankenstein on your signage, website or store bags can show customers that you’re into the holiday and encourage them to visit you throughout the season.